“Get More Bang For Your Media Buck”

We have worked in the media field for over 20 years, primarily in the account executive role. Our knowledge provides us the best negotiation skills possible for your media placement since we actually worked at the TV and Radio stations in the market. This is a big value to YOU as a business owner.

We’re independently owned, and that means all of our experience serves as one goal – to maximize your investment. We don’t charge extra fees to place your media we get our fees for placing your advertising with the media which allow us a 15% discount. That 15% savings is our payment. You pay nothing out of your pocket for our services as your consultant.

Our guiding principle is that this is a results-based business – and the only results that truly matter are what we provide for your brand, today.

Creating an effective media plan requires much more than pulling rankers or looking at cost per points. It takes research, specialized consultants, strategic thinking, a creative approach, and strong relationships.

As an integral part of your marketing team, we hold ourselves accountable for providing the media strategies and aggressive negotiation skills required to meet your marketing/media goals and objectives. Top to bottom, we are dedicated to providing clients with the media expertise they need.

One quality that differentiates us from others is the attention to detail and the follow up our staff provides before, during, and after your media schedule is placed. Literally every schedule that we place with a station is carefully documented for our clients with notarized backup that denotes the exact spot time, dates, and negotiated rates.

Secondly, we review reports that ensure that your program or spots ran as ordered based on the original schedule. If your spots or programs are pre-empted or moved, we make sure that you receive make goods that are equal to or better than the original order.

Finally, we review with your staff the kind of results you are getting in a given market in order to determine if your objectives are being achieved. If adjustments in schedules, content, or promotions are needed, we can make them quickly so that you receive the maximum return on your investment.

Contact us to schedule an appointment so we can make sure you are “Getting More Bang For Your Media Buck”

 

 

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